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To be amongst the most admired crop solution companies by providing innovative, cost-effective products & services.


To work closely with farming community and improve farm profitability & sustainability by advancing R&D in crop protection, seeds and farm mechanization services.


  • Family

    We treat our employees and clients as family, support them to grow and build a sense of belongingness.
    We are empathetic in our behavior and conduct.

  • Integrity

    We display full compliance to code of conduct in our business.
    We take accountability for our success and failure.

  • Trust

    We believe in honest and transparent communication in our conduct.
    We are consistently doing what we say we will do.

FITECS values

  • Customer centricity

    Customer relationship and their success guides our decisions.
    We live our commitments to serve customers by offering value added products and services.

  • Sustainability

    Build a performance culture that deliver better financial results through sustainability.
    Focus on excellence in environment, social and governance culture.

  • Entrepreneurship

    We bring creativity and innovation in our work.
    We strive to constantly improve productivity in our respective jobs.